Get more patients for your aesthetic clinic in Canada

Most aesthetic clinics I work with invest between CAD $3,000 and $8,000 per month, depending on city competition and whether you want SEO only or SEO plus Google Ads. Solo-practitioner clinics in secondary cities can start lower. Multi-location clinics in Toronto, Vancouver, or Montreal tend to sit at the higher end. I invoice in USD via Stripe or Wise for simpler cross-border billing.

Local SEO and Google Business Profile improvements usually show in 30 to 60 days. Treatment pages start ranking in 3 to 6 months for most cities. Competitive city-level keywords like "Botox Toronto" take 6 to 12 months. If you add Google Ads, you see enquiries within 2 weeks of launch. The combined approach — SEO compounding while Ads carry early traffic — is what most clinics get the most out of.

Every treatment on your menu gets its own dedicated page. The most common are Botox, Dysport, lip fillers, cheek and jawline filler, Belkyra, Sculptra, Morpheus8, CoolSculpting, Ultherapy, Emsculpt, HydraFacial, IPL, BBL, laser hair removal, microneedling, PRP, and chemical peels. If you offer a less common treatment, I research the search demand for it in your city before building the page.

Yes, with limits. Google's healthcare and medicines policy classifies Botox, Dysport, Juvederm, Restylane, and Belkyra as prescription products in Canada, so you can advertise the clinic and the consultation but not the product itself. Ad copy can't use before/after imagery, fear-based language, or price advertising for prescription items. I write copy that passes the first review and keeps your account in good standing.

Both options. If your site is on WordPress, Webflow, Squarespace, Wix, or Shopify and the structure is sound, I rebuild the treatment pages and tune the technical setup without a full rebuild. If the site is more than 5 years old or has serious speed and mobile issues, a rebuild often pays for itself in 6 months from the ranking gains alone. I tell you which one you need on the audit call.

Yes. Every engagement runs under a confidentiality agreement. I don't share client names publicly unless they've given written approval for a case study, and I never share competitor strategy across clients in the same city.

First 90 days is a fixed onboarding period because that's when most of the foundational work happens. After that, it's month-to-month with 30 days' notice. No lock-ins, no termination fees. If the work isn't earning its keep, you should leave — and you should know within 4 to 6 months whether it is.

Both. Social media is one of the highest-reach channels for aesthetic clinics in Canada right now, especially short-form video. I plan the content calendar, write scripts for reels and TikToks, edit clinic footage your team captures on a phone, design before/after carousels, write captions, and run paid boosting on the reels that gain organic traction. Instagram and TikTok are the priority for most aesthetic clinics; Facebook supports local trust and reviews.

You (or your team) capture footage at the clinic on a phone using a simple shot list I send you each week — transformation reveals, treatment walkthroughs, injector-explains content, patient testimonials, behind-the-scenes. I edit, caption, add music, and post on a schedule. We track which formats drive the most saves, DMs, and consultation requests, then double down on what's working for your specific clinic.

Yes — full clinic website design and development. Fast-loading, mobile-first, with integrated booking widgets, click-to-call, treatment galleries, before/after sections, and a clean SEO foundation from day one. Most clinic rebuilds take 3 to 6 weeks. If your current site is on WordPress, Webflow, Squarespace, or Shopify and the bones are sound, a partial refresh is often enough — I tell you which path makes sense after the audit.

I work with all of them — aesthetic clinics, med spas, dermatology practices, and cosmetic surgery clinics. The playbooks overlap but each one has its own focus. See the med spa marketing, dermatology marketing, and cosmetic clinic marketing pages for the specific approach.