Fill your Canadian med spa calendar — every weekday, not just weekends

Most med spas I work with invest between CAD $2,500 and $7,500 per month, depending on city, the number of services you offer, and whether you want SEO only or a full stack (SEO + Ads + social + email). Smaller med spas in secondary markets like Halifax, Saskatoon, or Quebec City can start lower. Multi-location med spas in Toronto or Vancouver tend to sit at the higher end. I invoice in USD via Stripe or Wise for simpler cross-border billing.

Google Business Profile fixes and reviews work usually shows in 30 to 60 days — more calls, more direction requests, more walk-ins. Social reels gain traction inside 4 to 8 weeks if posting stays consistent. Treatment-page SEO takes 3 to 6 months for most cities. Google Ads brings enquiries in the first 2 weeks. The combo — Ads carrying early traffic while SEO and social compound — is what most med spas see the best results from.

Yes — this is one of the highest-impact pieces for most med spas. I build dedicated membership landing pages, design ad creative around package value (per-treatment cost vs. à la carte), write email flows for member onboarding and renewal, and create the social content that explains the membership without sounding like a hard sell. Memberships move med spas from feast-or-famine bookings to predictable monthly revenue.

Yes. Short-form video is the highest-reach channel for med spas in Canada right now — reels showing transformations, treatment walkthroughs, and behind-the-clinic moments consistently outperform static posts. Your team captures footage on a phone using a shot list I send weekly; I edit, caption, add music, and post. Instagram and TikTok are the priority for most med spas; Facebook supports trust and reviews.

Yes — and med spas actually have wider ad latitude than aesthetic clinics that lead with injectables. Most med spa services (HydraFacial, microneedling, body contouring, laser hair removal, IV therapy, wellness shots) clear Google's healthcare review without issue. Botox, fillers, and prescription items still follow stricter rules — I write the copy and structure the campaigns so the account stays in good standing.

For most new med spas, Google Ads + Google Business Profile + Instagram reels is the right starting combination — Ads bring patients in the first month while SEO and social build the longer-term compounding flow. Pure SEO-first works if your runway is 6+ months and budget is tight. I tell you which path makes sense for your specific situation on the audit call.

Yes. I integrate booking widgets and conversion tracking with Mindbody, Vagaro, Boulevard, Square Appointments, Acuity, Calendly, and most of the other systems Canadian med spas use. If you're on something less common, I work with your provider to wire up tracking properly.

First 90 days is a fixed onboarding period — that's when most of the foundation work happens (treatment pages, GBP overhaul, content calendar, ad account setup). After that it's month-to-month with 30 days' notice. No lock-ins, no termination fees. If the work isn't earning its keep by month 4 to 6, you should know — and you should leave.

Yes — aesthetic clinics, dermatology clinics, and cosmetic surgery practices. The playbooks overlap but each one has its own focus. See the aesthetic, dermatology, and cosmetic clinic marketing pages for the specific approach.