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FAQPage Schema Generator

Generate copy-paste FAQPage JSON-LD structured data for any page on your clinic website. Add unlimited Q&A pairs, get validated schema — ready to paste. Great for treatment pages, service pages, and location pages that need AI Overview citation lift.

FAQPage Schema Generator

Copy-paste JSON-LD FAQ markup for AI Overview citations

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JSON-LD FAQPage schema — paste inside <head>

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "How long does Botox last?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Botox typically lasts 3-4 months for most patients. Repeat treatments every 3-4 months help maintain results, and over time some patients notice they can space treatments further apart as muscles retrain."
      }
    },
    {
      "@type": "Question",
      "name": "Does Botox hurt?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Most patients describe Botox as a series of quick pinches. Our injectors use fine needles and can apply a topical numbing cream on request. The full treatment usually takes 10-15 minutes."
      }
    },
    {
      "@type": "Question",
      "name": "When will I see results?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "You'll typically start seeing results within 3-5 days, with full effect visible around day 10-14. Individual response can vary based on treatment area and dosage."
      }
    }
  ]
}
</script>

FAQPage schema is one of the highest-impact schema types for aesthetic clinics — AI Overviews (ChatGPT, Google AI, Perplexity) extract FAQ answers directly. Only mark up FAQs actually displayed on the page.

How to use this generator

  1. Add your Q&A pairs. Use the questions patients actually ask (mine your consultation forms, email tickets, and Google Business Profile Q&A).
  2. Keep answers complete but concise — 40-100 words is the sweet spot for AI extraction.
  3. Copy the generated JSON-LD.
  4. Paste inside the <head> of the same page that displays the FAQ.
  5. Validate with Google’s Rich Results Test.

Why FAQPage is the highest-ROI schema right now

AI Overviews (Google’s AI-generated results at the top of the page), ChatGPT’s search feature, Perplexity, and other AI answer engines all disproportionately extract answers from FAQPage-marked-up content. For a Canadian aesthetic clinic, this is the fastest way to appear inside AI answers on questions like “how long does Botox last?” or “is Morpheus8 safe?”

Where to place FAQPage schema

  • Every treatment page — 5-8 questions specific to that treatment
  • Every location/city page — questions about that specific location (parking, hours, accessibility)
  • Consultation / booking page — questions about the consultation process
  • Pricing page — questions about payment, financing, insurance
  • Homepage — high-level questions about your clinic

Best practices

  • Only mark up FAQs that are visibly displayed on the page — hidden or accordion-only FAQs are fine, but they must exist in the HTML
  • Write full, self-contained answers — AI extraction favours answers that make sense outside the page context
  • Use natural language questions people actually search (“how much does Botox cost in Toronto?” not “Botox pricing”)
  • Update your FAQs quarterly — Google favours recently-updated content on YMYL topics
  • Never mark up promotional or self-serving content as an FAQ — it violates the guidelines and risks a manual action

FAQ

Where do I paste the FAQPage JSON-LD?+

Inside the <head> tag of the page that displays those FAQs. The Q&A block must actually be visible on the page — marking up FAQs that aren't shown to users violates Google's structured data guidelines and can result in a manual action.

Why does FAQPage schema matter so much right now?+

AI Overviews (Google's AI-generated answers), ChatGPT search, and Perplexity all preferentially extract answers from FAQPage-marked-up content. For aesthetic clinics, this is often the single fastest way to win visibility in AI answers.

How many Q&A pairs should I include?+

At least 5-8 substantive pairs per treatment page. Fewer than 2 pairs and Google may not treat it as a real FAQ. More than 15 is usually diminishing returns — quality over quantity.

Can the same FAQ appear on multiple pages?+

You can repeat a Q&A on multiple pages if it's genuinely relevant to each, but Google will typically only surface it as a rich result on one page (usually the most authoritative). Prefer unique FAQs per page where possible.

How do I validate the schema after pasting it?+

Use Google's Rich Results Test at search.google.com/test/rich-results. Paste your live URL and confirm the FAQPage schema is detected with no errors. Also check Google Search Console's Enhancements report after 1-2 weeks.

Want the full schema stack implemented?

FAQPage is one layer. I implement the full schema stack for Canadian aesthetic clinics — MedicalBusiness, Physician, Service, MedicalProcedure, FAQPage, Review — all wired correctly. Free schema audit within 48 hours.

Available now

Want the full schema stack implemented?

Send your website. Within 48 hours you'll get a free written schema audit and implementation plan.

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